Greenhouse gets the greenlight at PrimeHort HQ
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Greenhouse gets the greenlight at PrimeHort HQ

Apr 18, 2023 - Category : Automation

At PrimeHort, we have scrutinised greenhouse producers around the globe and discovered that quality and innovation can vary. New Zealand has demanding growing conditions, with a diverse range of crops, locations and operations. The ideal greenhouse needs to have a big impact on crop yields and profitability for our hardworking growers. And for our retail and garden centre customers, a greenhouse investment must prove its worth in sales and long-term success.

Recently, we further strengthened our greenhouse offering, along with solutions like our Rolling Bench Systems. Our European partners share PrimeHort’s passion for quality and are dedicated to tailoring their products to meet our customers’ requirements.

At the time of writing, we are excited to announce the opening of our real-live working model at PrimeHort HQ – come and check it out! We have installed the latest MultiArt model, and it’s a great way to demonstrate the features and benefits to potential customers. The PrimeHort Catalogue and our website also have fantastic information on the products available, and we are just a phone call away too if you would like to talk through the options.

The MultiArt would make an incredible garden centre. High tech to handle heating and shading systems, with a large capacity – and just as importantly, very smart looking. The structure covers nearly 900m2 and has two bays. The covering is white plastic film and the front gables are clear corrugated polycarbonate, with timber arch features (optional). Side ventilation is motorised.

Let’s take a look at the key benefits for our grower and retailer customers.

Retailers – 5 REASONS why a greenhouse contributes to long-term success:

  1. Attracts Attention: An eye-catching retail building helps a business stand out from its competitors and attracts the attention of potential customers, leading to increased foot traffic and ultimately, more sales. The timber feature is a warm, natural material that can add unique character to modern buildings.
  2. Builds Brand Recognition:A unique and visually appealing retail building can help reinforce a company’s brand identity and make it more memorable to customers.
  3. Strong First Impression:A well-designed and visually appealing building creates a positive first impression and helps build trust and loyalty. Customers are more likely to spend longer in a space that is beautiful and welcoming – leading to sales.
  4. Increases Perceived Value:An eye-catching retail building can make a business appear more upscale and high-end, which can increase the perceived value of its products or services.
  5. Improves Marketing Efforts:A memorable retail space can be used as a marketing tool to attract customers and generate buzz. It can be featured in advertisements, social media posts, and other marketing material.

Growers – 5 KEY BENEFITS of a greenhouse:

  1. Extended Growing Season: Greenhouses provide a controlled environment for crops, allowing seasons to extend beyond what is possible outdoors.
  2. Increased Yield & Profitability: Controlling factors such as temperature, humidity, light and water creates an ideal growing environment which leads to higher-quality, more abundant crops. Higher yields and more efficient use of resources translates to a more profitable business.
  1. Pest & Disease Control: Growing in a protected environment means less chance of pests and diseases attacking crops.
  1. Water Conservation: Greenhouses use less water than traditional outdoor methods because the water can be recirculated and reused, which also reduces the impact on the environment.
  2. Energy Efficiency: A quality greenhouse uses energy-efficient technology like climate control, rolling bench systems, solar panels, LED lighting etc. to reduce energy costs and minimise its carbon footprint.
DID YOU KNOW? PrimeHort were advised that most greenhouses fared very well in Cyclone Gabrielle and the recent flooding events. That’s a huge relief for the growers concerned and welcome news for food security too.

From a basic tunnel to multi span or a tailored warehouse – greenhouses are a smart choice. To find the right solution for your business, get in touch. We would be delighted to talk through the options.

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